RESEARCH & EVALUATION BRIEF (Deadline 26/10/18)

Quays Culture is seeking to commission an independent evaluation report of the social, economic and cultural impact of its outdoor programme of public art installations and events.


They are looking for an experienced professional in the cultural sector to lead on this evaluation study and to produce a bold report that succinctly presents the findings in an engaging format to act as a future advocacy tool.


Background to Quays Culture:
Quays Culture is the artistic team behind award-winning large-scale art events at Salford Quays – home to MediaCityUK. Our artistic programme immerses audiences in new and exciting public realm events and exhibitions that are inspired by the surroundings, with a focus on technology, creativity and digital innovation. Working with local talent as well as internationally renowned artists, Quays Culture's work ranges from the intimate to the monumental, inspiring audiences to engage with the location in new and exciting ways. Quays Culture is supported by the Quays Partnership, a strategic collection of influential organisations whose resources and creative expertise enable and inspire us to bring a creative vision to life. The idea for Quays Culture was born from The Lowry's CEO Julia Fawcett. As culture lead for the area The Lowry recognised early on the potential for a public realm digital arts programme that would help to establish and grow the public profile and enjoyment of our futuristic location. Quays Culture currently receives funding from Greater Manchester Combined Authority and Arts Council England.


Over the past six years, Quays Culture has attracted millions of people to free events, performances and installations. During that time, we have developed methods for gathering audience feedback, data and figures in the absence of any direct box office data, but believe now is a critical time to commission a more in-depth study as we look to diversify the public realm programme and secure future funding. We wish to create an engaging report that illustrates the data and anecdotal evidence around the following areas:


• Social, well-being & economic impact
• Artistic quality
• Value and connectivity of our partnerships and networks
• Diversity of the artistic programme content and contributors
• Reach and diversity of our audience and stakeholders
• How we meet the aims and objectives of our programme to the benefit of our varied
stakeholders
• How we meet the priorities of our key funders
• Areas and models of excellence within the programme
Available data and research sources to review and gather;
• Existing data from 2012 onwards including funding reports, evaluation forms, budgets, and network reviews
• Collation and analysis of qualitative and quantitative data from Lightwaves 2018 and Quays Culture Summer event 2019
• Evidence gathering through case studies, interviews, questionnaires, audience profiling, statistics, and sector benchmarks
• Succinct presentation of findings that demonstrates the programme's impact on participants, residents, artists, audiences, local economy and place-making


The approved report must be completed by August 2019.

For more info and to apply email: emma@quaysculture.com