After an initial round of recruitment in June 2019, The Audience Agency is pleased to announce that three Pathfinder organisations have now been appointed. As Pathfinders, The Point EastleighStephen Joseph Theatre and Compton Verney will have access to tailored support and training for their staff, advanced access to the Audience Finder and Show Stats and will play a crucial part in our user-centred development process for the tools. They are looking forward to working closely with them all as part of the programme.

The Audience Agency is now looking to recruit three more Pathfinders in England. They are seeking a broad cross-section of organisations, from small to large, building-based to touring, performing, visual and other arts and museums from across England.

If your organisation would like to signal your industry leadership and resilience by taking part in this programme and being able to influence the future development of Audience Finder, please find out more and register your interest.

The programme is open to any organisation to apply and selection is subject to transparent criteria:

  • Willingness and ability to play a leadership role and to share learning with the wider sector.

  • Ability to make resources available – people and time – and to make change. A nominated Project Lead from SMT is required.

  • Clear and interesting organisational objectives that the programme can help deliver.

  • Commitment to the development of a data culture in the sector.

  • Good networks, including collaboration and partnerships, in region and artform.

  • They will be looking to involve a wide variety of organisations (region, scale, artform) and selection will be made on this basis.

Deadline for submissions: Monday 9 September, 2019.